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Dec 23 2025
By Rachel Creveling

4 Simple Yet Impactful Ways to Use AI at Work in 2026

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  • 1. Use AI to Clarify Thinking
  • 2. Use AI for Early Stage Drafting (Not Just Emails)
  • 3. Use AI to Reduce Routine Friction
  • 4. Use AI Consistently Across Familiar Workflows
  • Looking Ahead in 2026

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Sep 26 2025
By Rachel Creveling

AI Employee Training: The Best Tools for Development

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  • Creating Employee Buy-In
  • The Best AI Training Tools for Employee Development
  • Why Employee AI Training Matters

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Jun 27 2025
By Rachel Creveling

Three AI Solutions for Business Operations

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  • Knowledge Management Tools
  • Workflow Automation Tools
  • Predictive Analytics Tools
  • Responsible Adoption = Competitive Edge

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Apr 06 2025
By Rachel Creveling

AI Ethics for Business: Why and How

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  • AI Ethics for Business: Why it Matters
  • What Does Responsible AI Look Like?
  • How to Build Your AI Governance Framework
  • The Cost of Irresponsible AI Use

This guide will give you a clear (and surprisingly simple) AI ethics for business roadmap. We’ll walk through the why, what, and how of AI governance so you can implement what you need to be a strategic and responsible AI user. [Read more…]

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Mar 04 2025
By Rachel Creveling

Optimizing Marketing Automation Workflows: A Strategic Guide

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Feb 11 2025
By Rachel Creveling

The Best AI Platforms For Business Operations and Efficiency

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  • Microsoft Copilot AI
  • Microsoft Azure AI
  • Google Gemini
  • Google Cloud AI 
  • ClickUp brAIn
  • IBM Watson
  • AI Reporting Tools: Navigating the Pros and Cons
  • Conclusion

graphic that says: The Best AI Platforms For Business Operations and Efficiency

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Jan 24 2025
By Rachel Creveling

AI in Advertising: Power, Risks, and Responsibility

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Nov 20 2024
By Rachel Creveling

Why AI Governance Will Define Leadership Success in 2025

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  • Why Leaders Must Begin AI Governance Planning NOW
  • What Leaders Can Do to Excel with AI Governance
  • Who’s Leading the AI Governance Charge?
  • What Tools Are Available?

Rachel Creveling article heading that says Why AI Governance Will Define Leadership Success in 2025

Recently, an AI-powered chatbot at a major travel company made headlines when it sent a grieving customer a promotional discount after their trip was canceled due to a family death. The error wasn’t intentional—but without the nuance required for such a sensitive situation, the chatbot failed.

[Read more…]

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Nov 07 2024
By Rachel Creveling

Understanding the Risks of AI Advertising Algorithms

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  • Technical Literacy and Lack of Awareness
  • Algorithmic Bias and its Impact on Society
  • Ethics in AI Advertising Algorithms
  • Conclusion

graphic that says: understanding the risks of AI advertising algorithms

This piece is an excerpt from an academic paper I submitted for my Strategies for Accountable AI program at Wharton. I’m researching Google’s ads and data sharing algorithms. It’s not in the writing style I typically use for my website, but I thought others might find these insights interesting. Here you go:

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Oct 28 2024
By Rachel Creveling

AI Influencers and the Future of Digital Interaction

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  • AI Influencers: Redefining the Term Influencer
  • How Do AI Influencers Work Exactly?
  • Ethical AI Governance in the Age of Digital Influence
  • Conclusion

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AI influencers are starting to reshape the digital world, extending far beyond traditional marketing. This shift isn’t just about tech evolution; it’s a significant cultural change in how we engage with information.

Think about how social media started as a way to connect with people you knew but evolved into a space dominated by algorithms. Now, you’re fed content from people you don’t know to pique your interest and keep you scrolling.

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Oct 16 2024
By Rachel Creveling

How AI Consultants Are Changing the Game (and How You Can Too)

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  • How AI Consultants Are Changing the Game (and How You Can Too)
    • Key Considerations for AI Consultants:
    • Step 1: AI Consultants Must Train the Models
    • Step 2: Use Data to Inform Your Strategy
    • Step 3: Ensuring Ethical AI Usage
    • Step 4: Training Teams to Embrace AI
    • AI Consultants: Gaining a Competitive Advantage

 

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Oct 02 2024
By Rachel Creveling

AI Ethics: Strategies for Accountable AI in Business

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    • Instilling AI Ethics from the Start
  • Human Insight in a Digital-First World
    • AI Tools That Get It Right
    • Partnering for AI Ethics and Business Success

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Using AI to transform business strategies from “functional” to “exceptional” has to be the best part of being an AI ethics consultant. The ethical and transparent use of AI wasn’t always at the forefront of marketing and operations, but with the first wave of legislation and committees forming around the world, I’m feeling more confident that the majority of companies will use this tech for good.

If you’re focused on ensuring your business is using AI correctly on all fronts, I hope you find this article valuable. I’ll outline my approach when working with clients so you can replicate it within your own business. Read on if you’re interested in my take on integrating innovation with accountability – in AI marketing consulting and beyond.

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Sep 13 2024
By Rachel Creveling

New Web Design Trends 2025: Using AI

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  • New Web Design Trends 2025: Using AI
    • Personalized User Experiences
    • An Upgrade to the One Page Layout
    • Conversational AI in Web Design
    • Streamlining the Web Design and Development Process
    • Beyond Visuals: New Web Design Trends 2025 

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Sep 04 2024
By Rachel Creveling

The Best AI Ecommerce Tools for Improving Sales

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  • AI Ethics: Navigating User Data and Privacy
  • Transforming Retargeting with AI
  • AI-Powered Customer Service: A Competitive Edge
  • Building a Sustainable AI Strategy

Rachel Creveling sits at a table looking at a graphic that says The Best AI Ecommerce Tools for Improving Sales

The ecommerce landscape is only growing more competitive. Businesses face the challenge of not just attracting but retaining customers…and now they’re contending with faceless AI competition.

Is there a solution? Yep. Teamwork makes the dream work, right? You don’t have to work against AI, you can leverage it to your advantage.

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Aug 21 2024
By Rachel Creveling

Adopting AI for Business Growth: AI Ethics for Employees

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  • AI Ethics: How I Work
  • Why AI Ethics Matter
  • Complimentary Resources

The key to successful AI integration lies in how well humans are trained to use it.

As a strategic consultant for nearly two decades, I’ve spent the last two years learning everything there is to know about how AI usage can impact an organization.

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Aug 14 2024
By Rachel Creveling

AI Tools for Project Management: Completing Tasks Faster

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  • Streamlined Task Prioritization & Dynamic Scheduling
  • Real-Time Collaboration & Enhanced Communication with Stakeholders
  • Predictive Analysis & Error Reduction
  • The Best AI Tools for Project Management
  • The Human Touch in AI-Assisted Project Management

 

My favorite thing about AI tools for project management is the fact that no one needs to start from scratch.

Tools like ClickUp and Monday have been around a long time because they’re really good. Now, they can also call themselves AI Tools, because they’ve officially incorporated AI to make all of our lives much easier.

[Read more…]

Read More In: Productivity & Automation, Tech Talk

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