Belle Strategies Consulting

AI Ethics and Tech Trends


By

AI Ethics: Strategies for Companies of All Sizes

graphic that says Ethical AI Strategies for Companies of All Sizes

We know Artificial intelligence is making it easier for companies to work more efficiently and offers the potential to produce higher quality output.

What’s becoming more and more clear is, no matter the size of the business, incorporating AI ethics strategies is key.

Maximizing efficiency shouldn’t come at the cost of quality and certainly not at the expense of integrity.

Knowing that AI is evolving rapidly and yet-to-be regulated as of publication (7/17/24), here’s how you can ensure you’re empowering growth without compromising the principles that matter.

Understanding the Importance of AI Ethics

First, let’s talk about AI ethics, and why leading from this vantage point is a must. Operating within the company’s moral guidelines is essential for countless reasons. This becomes more and more relevant as technology evolves.

There are some core principles that most companies hold themselves to, such as:

  • Respecting personal privacy,
  • Operating without biases,
  • Maintaining transparency with their employees and clients,
  • Contributing positively to society as part of corporate responsibility
  • …and generally holding themselves to a high standard of performance.

Remember, it’s not just about what AI can do; it’s also about how it does it. Leaders must develop a set of ethical standards into their company framework.

SEE ALSO: AI Ethics: What is Bias in AI

Strategies to Use AI Ethically in Business

Invest Time in Training Yourself, Your Team(s) and the AI Technology

Training has always been at the core of company accountability. Just like we all had to learn the proper way to engage when email replaced memos, educating the team on the standards for AI use is critical.

Draft clear policies for AI use in your organization. What is allowed? What isn’t? Should any gray areas be noted?

Finally, and of equal importance, training the AI tools you choose will define how this tech helps (or hurts) your business. Here are two ways to do that:

Provide Diverse and Representative Data Samples

Gather a wide range of things you’ve already done, such as emails, articles, social media posts, recorded speeches, etc. and input them. The more varied your content is, the more “data points” the AI has to learn from.

PRO TIP: Organize by Context and Annotate Key Features: 

Categorize the data by context (e.g., professional, casual, technical) to help the AI learn how to adapt its tone based on the situation. Highlight key phrases, idioms, and stylistic elements that are unique to your way of speaking or writing. This will help the AI model identify and replicate your voice’s nuances.

Fine-Tuning the AI with Continuous Feedback

Regularly add new content that you create to keep the AI up-to-date. The more you input, the better the AI tools will get at mimicking your writing style.

PRO TIP:  Test and Improve

Regularly test the AI’s output by comparing it to your actual communication. Provide feedback on areas where the AI deviates from your style.

In closing, training your AI tool(s) to match your company’s ethical standards means you’re much less likely to make moral missteps or share incorrect information.

✅Here’s a brief guide for “How to Train an AI Tool” you might like.

Maintain Human Oversight to Address AI Biases and Errors

Just like when machines sped up the manufacturing process, humans were still needed to manage and maintain them. Incorporating AI will definitely speed things up, but having project managers in place to review AI decisions is essential.

Remember that AI is only as capable as the data it’s been fed. Therefore, mistakes are absolutely possible, and bias in AI is a real thing.

Actively work to identify and mitigate errors in your AI applications. Striving for unbiased AI output should be at the forefront of every business’ AI ethics plan.

Prioritize Privacy and Be Transparent With Data Usage

Always, always prioritize your employees and users’ privacy. Ensure your AI systems are not only compliant with regulations like GDPR but also aligned with your moral compass.

Openly communicate with your customers about your AI use. Set guidelines for how you expect employees to use (and not use) AI while working. For example, the rise of shadow AI is creating concern for companies who don’t have guidelines in place.

Questions? Receive a Complimentary Consultation.

Conclusion

Subscribe to my YouTube channel or email list to get unfiltered insights on emerging AI tools and learn how to use them properly. Scaling faster with AI is absolutely possible. Doing so ethically is paramount to building a sustainable and respected business. Here’s to conscientious growth!

You May Also Like: