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Villages at Crest Mountain

SERVICES
Strategy Development
Lead Generation Advertising Campaign
A/B Splitting and Reporting

Villages at Crest Mountain is Asheville, NC’s premier sustainable eco-community. This mountainside community is a comprehensive green-built neighborhood just 4.5 miles from downtown Asheville. The community offers a mixed-use, sustainable neighborhood with green built homes.

The developers hired Belle Strategies to create a highly targeted Facebook Lead Generation advertising campaign. Our split testing strategy includes visual, copy and targeting in a variety of variations and is executed over the course of 12 weeks.

Prior efforts by their in-house team included sending traffic to a landing page where prospects had to complete a form. Facebook Lead Gen streamlines this process and removes barriers for a quicker and more qualified leads process.

Belle Strategies develops all aspects of the advertising campaign including the creative, placement, budget allocation, moderation and engagement.

SEE ALSO:  Four Seasons Caye Chapel | Grand Colorado on Peak 8

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