When you write a blog post, you need to drive traffic to it for a good return on investment (ROI). Pinterest is increasingly becoming a site where people go to read the articles of their choice. Make sure when you pin your blog you:
- Write a brief summary from the piece that relates to your specific board
- Find an image that catches the eye
- Directly link to your blog
Twitter is the best platform to build a focused list of followers. Make sure you schedule your blog to post to Twitter at least 3 times a day. And don’t forget to use hashtags! Tweets with hashtags receive two times more engagement than those without.
Share Other’s Work
Reach out to other bloggers you like and write them a quick note telling them how much you’ve enjoyed reading their posts, find them on Twitter, follow and re-tweet their posts. Building connections is what turns one time readers into followers. They will also be more likely to follow you and share your blogs!
Stay tuned for more tips on increasing page traffic :0)
Rachel is a digital marketing strategist, and CEO of Belle Strategies. She spends her time helping clients convert their digital communities into lifelong customers.